Products are the most essential element of any online store. So, if you have decided what products you want to sell on your Shopify store, the next step is to sign up for its free trial, create your store and add products.
Shopify is one of the easiest yet most robust eCommerce platforms that makes it simple for merchants to add new products and manage them. It allows you to add products manually, which is the best way for stores with few numbers of products.
To add products, log in to your Shopify admin, go to Products from the left sidebar, then click the “Add product” button. You will be taken to the product form page where you have to add all the essential details about the product.
You can refer to this video to understand what to fill in each form field of the page –
If you prefer reading, the following are the field options you will see on the page –
- Title – Enter the name of the product that you want to display to your customers. Keep it simple and straightforward such that customers can understand what exactly the product is.
- Description – Use this area to describe the products in detail to help customers know more about the product and decide to buy. This section is also crucial for your store SEO as it allows you to add lengthy content which you can leverage to add keywords related to the product and help it rank higher on search results.
- Media – You can add the visual of your product in the image, 3D model, and video formats. Make sure the visuals are high quality, showing your customers what the product looks like. ( Check: best Shopify image sizes )
- Price – Enter the price that you’re charging for the product.
- Compare at price – This is an optional field, which you can use if your product is on sale. When you enter a comparison at price, the product displays a sale price on the product page. Shopify profit tracking apps also use this information to produce detailed profit-loss reports for your store.
- Cost per item – In this field, you can enter how much the product costs you in manufacturing or outsourcing from vendors. It helps you keep track of how much profit margin is on the products, which is utilized in sales analytics.
- SKU (stock keeping unit) – It is an alphanumerical code that is unique for every product within your business. SKUs are optional and you can create your own SKU format.
- Barcode (ISBN, UPC, GTIN, etc.) – If you use barcodes to track your inventory, enter the code. if you want to sell products on Google Shopping, Amazon, or other sales channels, you will require barcodes for each product.
- This is a physical product – If the product is physical that requires shipp[ing services, leave it checked or uncheck it for digital products or services, or for products that you never ship.
- Weight – Enter the product’s weight (without packaging), which is used to calculate shipping rates for customers and Shipping apps.
- Country/Region of origin – If the product consists of materials from different countries or regions, then enter its country or region of origin. It is used to implement custom tax tariffs.
- HS code – These codes provide customs with information so that correct tariffs can be applied to the order. You can find the HS code for your product by searching using a keyword in the HS code field of the product details page.
- Variants – If you have variants of the product, then this section shows the options for the product, such as color and size. You can also create custom variants based on your product type.
- Product category – Choose one of the predefined, standardized product categories that the product belongs to. It is used to determine the tax rate on the product.
- Product type – The product type lets you use product categories other than the ones that are available in the predefined product category list. You can create a custom label for different types of products you sell, which is helpful in sorting products.
- Vendor – If you are a reseller, enter the name of the manufacturer, wholesaler, or other vendors for the product. You can filter your product list by vendor, which can speed up ordering inventory.
- Collections – You can use this field to add the product directly to a manual collection. Automated collections include the product when it matches the collection conditions.
- Tags – Tags are searchable keywords that you can associate with your product. Tags can help customers find your product through your online store search, and you can also use them to create automated collections.
Once you add all the details required, set the product status to Active and save it to display the product in your store.
As you can see from the above steps, adding products to Shopify isn’t difficult – you can add a new product within a few minutes. Just make sure you spend a good time researching the products you want to add to create the best product descriptions and enter the correct shipping and taxation options.
If you are new you may also want to ensure check the list of banned products on Shopify to avoid the undesired closure of your business.
Going ahead, you may also want to read the following articles to ensure product pages generate sales for your business –