Best Converting Shopify Themes in 2021

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Best converting Shopify themes

When you start a Shopify store, you want to make money from it, right? You want to start attracting more visitors and generate more sales. 

This is where you need a conversion-friendly Shopify theme that comes with all the essential features and design elements to drive customers to take actions like creating an account, making the purchase, or joining the email list.

High converting Shopify themes are specifically designed to help the merchants convert the visitors into paid customers in the easiest way possible. Developing such themes takes a lot of time in research and analyzing the performance metrics. 

So, if your primary focus is to boost the conversion rates for your existing store or build a new Shopify store keeping the conversion rate at the center, this article is for you.

Here, I have created a small list of the best converting Shopify themes to help you pick the suitable theme for your store without wandering on multiple marketplaces. 

Ready to dive in? Let’s get started. 

1. Wokiee

Wokiee converting Shopify Theme

Wokiee is one of the best converting Shopify themes as it provides all the essential tools and features to create a fantastic UI for your online store. It offers different layouts and styles that enable you to design your online dream store by satisfying all your needs and preferences.

It has a brand new collection of optimized banners that acts as a spotlight for showcasing your products. This premium Shopify theme can also load faster, which increases your chances of getting ranked on search engines.

Design Spotlights –

  • It provides content blocks in which you can embed youtube players, blurb blocks, and much more.
  • It enables you to represent your products by picture so you can optimize them for image search.
  • It allows you to add a related products widget on popups, product pages, and shopping cart pages to maximize conversions.
  • It facilitates loading your site data without refreshing with the help of Ajax.
  • It provides the Google-rich snippet tool to improve your search visibility.

2. Ella

Ella - converting Shopify Theme

With over 21,286 sales and 2900+ reviews, Ella is an all-in-one Shopify theme designed to boost your sales and revenue. It is a multipurpose Shopify theme that is highly responsive and designed exclusively for fashion and apparel stores.

Ella lets your clothing brand shine in the spotlight as it has eye-catchy banners and product blocks. The best part is that it has a fantastic UI/UX and mobile-optimized layout that delivers a rich shopping experience to your customers which makes it a conversion-friendly Shopify theme.

Design Spotlights –

  • It offers 22+ homepage layouts, 9+ beautiful shopping pages, multiple headers, and footers.
  • It allows you to design sales-boosting features like frequently bought together, upselling, before you leave popups, out-of-stock notifications, etc.
  • It offers different kinds of mobile headers to make navigation a breeze for your customers.
  • It has extensive support for displaying your products in 3D and media videos.
  • It has a bulk editor with which you can quickly edit and update the meta fields.

3. Apparelix

Apparelix Shopify converting Theme

Apparelix is an excellent Shopify converting theme that looks great on any device and is optimized for better performance and speed. It is a clean multipurpose Shopify theme that lets you display rich images in the gallery and boosts the store’s functionality by including custom content.  

It offers greater convenience such that you can build a minimalist store design whether you have a single product or large-sized inventory. Also, the homepage highly focuses on featuring the benefits of your products, collections, latest sales, and promotions.

Design Spotlights –

  • It offers 15+ attractive themes and provides lots of child themes.
  • It supports Shopify builder, with which you can readily customize your online store with wide options.
  • It allows you to translate your store into different languages like Arabic, Hebrew, Urdu, etc.
  • It enables you to add countdown timers, google maps, display products in the carousel, and is dropshipping ready.  

4. Avone 

Avone Shopify conversion friendly Theme

Avone is another converting Shopify theme that offers unlimited capabilities to elevate your online store to the next level. It is a premium Shopify theme that is responsive and lets you design a store with great design and functionality.

It is a user-friendly Shopify theme that can be easily installed within minutes and is compatible with building any kind of eCommerce store. It also offers tons of collection page features that are optimized for unboxing higher conversions.

Design Spotlights –

  • It loads the product images at a faster rate as it has built-in lazy loading.
  • It offers a built-in mega menu with 7 beautiful styles.
  • It supports different popups like product video popup, shipping popup, quick view popup, inquiry popup, etc.
  • It enables you to add a sticky add to cart button on product pages.
  • It provides a clean and minimalistic blog layout that aids you in promoting your content organically.

5. Fastor

With 12,500+ sales and 4.8 reviews, Fastor is one of the best Shopify converting themes with powerful features and high-performance standards. It is SEO-friendly and offers advanced product options that make online selling a complete breeze.

One of its highlightable features is that it lets you display the products in real-time view and supports Shopify AR. Also, you can accept payments in multiple currencies by using Shopify payments which expands your overall profit margin. 

Design Spotlights –

  • It enables you to set up bundle purchases related to the product.
  • It allows you to add dynamic checkout buttons, allowing customers to skip the cart and checkout.
  • It facilitates the setting up of sub-collection pages for different sub-categories.
  • It enables you to display sales and new badges on product images with custom text or a % discount for purchase. 
  • It allows you to select a place to display additional product images.

6. Goodwin

Goodwin - converting Shopify Theme

Bearing the highest Shopify ratings of 4.9, Goodwin is a highly converting Shopify theme suitable for launching any type of online store. With Goodwin, you can create and launch eye-catchy, unique, and modern websites that act as a delight for your customers. 

By effectively utilizing Google’s rich snippets, you can quickly optimize your site for SEO which is genuinely a cakewalk. Besides, it enables you to add an advanced add-to-cart button that motivates your customers to proceed to checkout at a faster rate.

Design Spotlights –

  • It offers 70+ unique drag-and-drop widgets to easily customize your online store.
  • It allows you to display in dark and white modes.
  • It is highly compatible with Oberlo so that you can import products quickly.
  • It offers a mega menu builder which lets you build horizontal and vertical layouts.
  • It enables you to display product reviews that help in creating transparency and authenticity in your online store.

7. Zeexo

Being loaded with performance-boosting features, Zeexo is a popular Shopify converting theme that enables one-click installation. It offers excellent support to Shopify native-language apps so you can optimize your site to capture traffic from international areas.

This multipurpose Shopify theme is mobile-optimized, so you need not miss even a single potential sale. Luckily it integrates with Growave, an all-in-one Shopify marketing app designed to conduct attractive loyalty and referral programs.

Design Spotlights –

  • It offers a live builder to easily customize all aspects of your online store without coding.
  • It allows you to add custom meta fields that help in showcasing your website content effectively.
  • It enables you to design live searches powered by automatic suggestions.
  • It facilitates in creating FOMO popups that make customers purchase more products from you.
  • It allows you to add countdown timers and exit-intent popups for promotional purposes.

8. Empire

Empire is highly focused on building amazon styled eCommerce stores supporting large-sized product catalogs. It is loaded with extensive functionality and features that positively contribute to increasing the conversions of your online store.

You can feature your sales, discounts, and premium products by designing customizable promotional tiles to boost engagement. An added advantage is that you can display your products using shoppable images on Instagram that expands your store’s visibility and lets you gain genuine followers for your brand.

Design Spotlights –

  • It has an advanced live search that displays relevant search results and quick links to your product pages.
  • It allows customers to filter products by type and sort by best sellers and price on collection pages.
  • It enables customers to swiftly add products to the cart without leaving the current page.
  • It offers control over product variant selection and defines how your customers must interact with product forms.

Choose the Best Converting Shopify Theme

Conversion rate is one of the crucial metrics to measure the performance of an online store – higher the conversion rate, the faster the business can grow. 

In this article, I have shown you some of the experts’ picks as conversion-friendly Shopify themes. It is now your turn to explore these themes and select the best one for your store.

Once you have picked a theme for your Shopify store, you may want to read these hand-picked articles –

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