In a world driven by dynamic interactions and immersive shopping, live selling empowers you to transcend ordinary online shopping experiences for your customers and embrace the extraordinary to boost engagement and sales for your store.
Imagine a virtual storefront where your products aren’t just displayed but showcased with flair, where your customers don’t just browse but actively participate in live shows designed to captivate and convert.
Sounds cool? Well, that’s what Videeo enables you to incorporate within your Shopify stores.
From the ability to host live shows that captivate audiences to seamlessly promoting products through a dynamic and interactive interface, Videeo lets you craft unforgettable brand experiences.
As we delve into its features, functionalities, and real-world impact on your store, you’ll discover how this app can help you drive engagement and sales for your Shopify store. But that’s just the tip of the iceberg. The magic lies in the details, and in this comprehensive review, we’ll unravel every aspect of the app to help you determine if it is the right app for your store.
If you want to explore Videeo App while reading this review, you can use the button below to start your 15-day free trial.
What is Videeo?
Imagine Videeo as a supercharged tool for online sellers using Shopify. Instead of just showcasing your products on a static webpage, Videeo lets you host live shows right on your website and social media. It’s like having your own virtual shop where you can talk about your products, answer questions from customers in real time, and create an engaging experience.
So, instead of customers just scrolling through pictures, they can join a live event where you demonstrate your products, share stories, and make the shopping experience more interactive. It’s like bringing the excitement of a shopping channel to your Shopify store, making it easy to integrate this live selling experience into your existing setup.
In simpler terms, Videeo provides you with a turnkey solution to turn your online store into a live, interactive shopping destination where you can connect with your customers in a more personal and dynamic way.
Videeo User Interface & Onboarding
Videeo boasts an interface that is both easy to use and highly functional. The dashboard is provided within your Shopify admin, allowing you to navigate effortlessly through the app’s features.
Whether you are a seasoned Shopify merchant or new to the platform, Videeo’s user interface is crafted to be user-friendly, ensuring that you can focus on your live selling strategy rather than grappling with a complex interface.
Once you install the app in your Shopify store, you will be walked through 3 steps for adding a live player in the store and establishing a connection between the store and the app for product catalog synchronization – all will be done without any technical hassle.
Further, you will also get a test live checklist to ensure Videeo is configured properly before going live to the public.
Overall, Videeo excels in providing a smooth and informative experience for new users. From connecting your Shopify store to setting up your first live show, Videeo’s onboarding process is designed to guide you effortlessly toward live selling success.
Videeo Key Features
In this section, we will break down key features and functionalities of the Videeo app to help you determine if it has everything you need for live selling.
If you are ready, let’s get started.
1. Live Shows
With Videeo, your products come to life through captivating live shows. This feature goes beyond static images, allowing customers to see your offerings in action, ask questions, and gain a deeper understanding before purchasing.
It’s the virtual storefront that brings the dynamism of in-person shopping to the digital realm. And, the best part is that going live with Videeo is easier than hosting a webinar – you just have to add a live title, description, select product collections, choose your broadcasting channels, and go live within a minute.
What I love the most about this feature is that you don’t need a separate application to host your show. You can just scan a QR code or copy the Broadcast link to go live from any device with a camera and mic.
2. Multichannel Streaming
Why limit your audience to just your Shopify store? Videeo allows you to simultaneously broadcast live shows on Facebook, Instagram, and mobile app. YouTube and TikTok are missing, but from their blog posts, it seems that sooner or later you will be able to connect these platforms too.
This multichannel streaming approach broadens your reach, attracting a diverse audience and maximizing the impact of your live selling strategy. Moreover, as I said earlier, you don’t have to do any technical setup to enable this – just connect your Facebook/Meta account and select your Instagram page, Facebook page, and groups where you want to host live shows.
And, for the website, Videeo automatically creates a Live Shopping page where customers can watch the show and interact with you. You can access the page at this URL – https://example.com/pages/live-shopping; replace “example.com” with your store domain.
I highly recommend adding this page to your store navigation bar to make it easier for visitors to find your live show. You can even enable a mini-player to play the live show in the bottom-right corner of the site and app.
3. Product Spotlight
During live shows, Videeo lets you highlight specific products in the dynamic overlay, with product names, available variants, and the product price. Shoppers can click on the product to view and add them to the cart.
You can select the product collection while setting up the live show, or surprise shoppers with unscheduled products by searching or scanning barcodes in real-time.
This feature enables you to leverage the sense of FOMO and excitement of live events to encourage viewers to make impulse purchases. So, make sure you have some surprises ready to maximize your sales potential.
4. Seamless Shopping Experience
Videeo seamlessly integrates with your Shopify store, streamlining the live selling process. This means your existing product catalog, inventory, and checkout system are at your fingertips during live shows.
The result? A cohesive and efficient online shopping experience that keeps your customers focused on what matters – placing orders for your products.
And, shoppers who watch your live shows on social sites can comment directly on your live streams to add products to the cart and buy products instantly.
5. Guest & Celebrity Takeovers
A live show without guests can be monotonous and boring, right? With Videeo, you can invite guests and celebrities to co-host the show or take over to run the show from anywhere in the world.
You just have to share your invitation link to invite anyone to join the show or share the broadcast link, allowing them to host the show themselves from the comfort of their studio, home, or anywhere – no additional installation or setup required.
Using this feature, you can collaborate with content creators or influencers to host their own shows on your website and sell products from your catalog. This not only allows you to attract new customers but also keeps the existing ones engaged to shop more.
6. Real-time Interaction
The live chat feature in Videeo facilitates real-time interaction between you and your customers. And, every comment from all sales channels appears on one screen, so you never miss any questions, and receive immediate responses from viewers.
This two-way communication not only enhances customer engagement but also creates a personalized and memorable shopping experience that results in increased conversions from a viewer to paid customers.
7. Shoppable Replays
Live shows are great but not every customer might be available to watch the show. So, why confine it to a one-time show?
With Videeo’s replay functionality, you can save and share recorded live sessions to give those who missed the live broadcast a chance to catch up and shop.
This feature extends the lifespan of your live shows and allows you to use it for continuous promotion and marketing to drive sales. Moreover, it automatically lists all your saved live shows on the live shopping page, allowing Shoppers to watch anytime they want.
8. Analytics Reporting
In eCommerce, you can’t succeed without analyzing and measuring the impact of your marketing activities on your sales and overall business revenue.
In the case of live selling, you also need to understand how your audience is engaging with your live shows, replays, and conversions from the live sales page. Videeo provides you with detailed insights into your viewer engagement and sales attributions for every product featured during the show.
Armed with this data, you can make informed decisions about your future live shows, product offerings, and overall marketing strategy.
Videeo Pricing Plans
Videeo has not provided their pricing plans on their official website or App store page. So, we reached out to their team and got this pricing chart –
Hopefully, they will display these plans on the website soon. Meanwhile, you will love to know that they offer a 15-day free trial with access to all its features, allowing you to explore the app and test the idea of live selling for your Shopify store.
The plans are mainly based on the number of weekly lives, streaming hours and monthly inventory items you can feature during live shows. It gives you a complete flexibility to start with the Core plan and upgrade to higher plan, if needed.
Videeo Pros and Cons
Now that you know what Videeo offers, let me give you a quick overview on its advantages and limitations that you must consider while making a decision.
Pros of Videeo –
- User-friendly interface
- Provides consolidated comments from all live channels at one place
- Get detailed analytics reporting on live sales and customer engagement
- Customer support via email, chat & phone
Cons of Videeo –
- More live streaming channels would be better
- High take rate ( commission) on live sales
- IG Live is unavailable in the basic plan
Videeo Review – Is it worth it?
Videeo is not just an app; it’s a dynamic force that elevates your Shopify store to new heights. By harnessing the power of live selling and integrating seamlessly with Shopify, Videeo empowers you to create immersive, interactive, and personalized shopping experiences.
So, if you want to leverage live selling for your Shopify store, Videeo would be the perfect app for you. Without any technical hassle, it allows you to go live on your Shopify website and social platforms within minutes.
Finally, I hope this review gave you an overview of what Videeo is and everything it has to offer. If you’ve made up your mind to try live selling for your store, you should consider taking its 15-day free trial to see if the idea of live selling works for your business in driving sales.
